Marketing Manager / B2B Marketing
September 6, 2024
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Careerwise UK Limited
Marketing Manager is required by a growing company to lead digital B2B marketing efforts and optimising performance across multiple channels.
You will be responsible for:
- developing marketing growth strategy to achieve company objectives and to drive revenue
- enabling and driving lead generation and customer acquisition across multiple marketing channels
- leading and growing a team of marketing experts
- analysing marketing campaigns performance and recommending changes in order to increase ROI
- collaborating with digital teams and partners to develop compelling marketing assets and content
- building relationships with company’s partners and marketing agencies
- drive and measure company’s brand and market penetration
- marketing events coordination
Required experience and skills:
- B2B marketing experience
- broad exposure to various marketing channels and disciplines including email marketing, account-based marketing, social media, digital marketing and traditional marketing such as printed and advertising
- in-depth understanding of digital marketing platforms, tools and best practices
- conversion performance analysis and budgeting experience